When Steve Jobs and company first envisaged the iPhone, a few things surely came to mind. First, Apple wanted a phone with an appealing design and advanced functionality. In essence, the company wanted a device that was nothing like its predecessors. And while it achieved this feat, Apple was still in need of a carrier. It went to Verizon and others, but it was AT&T that was able to offer it what it wanted: revenue sharing on activations and service plans. Basically, Apple was able to sell the device, make a profit and even capitalize on the iPhone's popularity through AT&T service plans.
And while some may claim the iPhone's real bread and butter is in the AT&T service plans, I disagree. To say that Apple has too much to lose in allowing iPhones to be hacked is a severe misconception.
The rationale for that viewpoint seems to make sense: Apple is getting a cut of every service plan, and with millions of users, the revenue benefits are nothing to scoff at. But what it loses sight of is Apple's real intention.
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