Email newsletters are great ways to promote and sell your products while building a long term relationship with your customers. To increase sales you have to make it easy for people with busy schedules and show off your products to their best effect. Here are 7 Tips for making more money from your email newsletter marketing efforts:
1. Have pictures of your products through out the newsletter. Use static and limited looping animated gifs.
2. Use images that fill their space to show the details rather than being lost in the middle of a blur of background.
3. Make sure the pictures are well lit - you might need to use the brighten facility in your picture editor.
4. Link the product pictures directly to the page they are available on the website so people can order immediately.
5. Have the text link associated with the product picture linking directly to the product page online so it is easy for them.
6. Let people order directly from the newsletter with Shopping Cart buttons.
7. Announce new product arrivals and special offers with direct links to them in the website so people are easily taken there and do not have to fuss with searching or navigating.
Remember that movement makes it hard for the eye to read a message so a constantly moving animated graphic will make it harder for you to get your marketing message across to your customer. This means it is harder for you to get a sale.
You can get the best of both worlds with having a limited number of loops set for your animated graphics so they showcase many items for sale as well as stopping so the customer can read the sales message.
Always keep your audience in mind; the newsletter is for them, not you and you will have more success with your internet marketing strategy.
Belinda Stinson is the designer and owner of http://CreativelyBelle.com - a popular and successful jewelry and jewelry display stand gift idea store. Belinda also offers a range of business and marketing articles online published in the monthly email newsletter to help other businesses success.
Find out more about building a prosperous business with Belinda's free resources. The free email newsletter keeps you informed about new resources as well as jewelry designs and sales.
You can also see Belinda's designs at the Creatively Belle online store.
(c) Copyright - Belinda Stinson. All Rights Reserved Worldwide.
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